Matching Supply with Demand 3rd Edition by Cachon and Terwiesch

Matching Supply with Demand: An Introduction to Operations Management 3rd Edition by Gerard Cachon and Christian Terwiesch calls for rigorous analysis on the a part of students without requiring constant use of refined mathematical modeling to perform it. When the usage of quantitative tools or formal modeling is indicated, it is just to carry out the mandatory analysis needed to inform and support a practical business solution. The guiding principle on this book has been “real operations, real solutions.” “Actual operations” implies that many of the chapters in this book are written from the perspective of a selected firm in order that the material in this text will come to life by discussing it in a real-world context. “Real solutions”...

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